![]() ![]() Is a software pivot in Lenovo's future?įor now, Lenovo's strategy appears to be paying off. On the flip side, if software appetites change, the ability for customers to deploy the software of their choice means they don't have to wait for a company like HPE to add support for the tech. By comparison, relying on third-party software means Lenovo can avoid the cost of developing and maintaining its own control plane, but also makes it far easier for customers to take their workloads elsewhere. ![]() In other words, once a customers enter GreenLake's software ecosystem, they're unlikely to leave. HPE's software ecosystem is what makes it "sticky," he explained. Lenovo is positioning itself as the XaaS provider of choice for customers looking to "make more of what they have," Newman said, adding that this approach isn't without its risks. In addition to a low-level software stack used for monitoring, firmware management, maintenance, and metering, the company also allows customers to bundle an array of third-party software as part of the overall subscription. It's also not like TruScale is completely devoid of software either. "If you're already a VMware customer and you're running on Tanzu, you're probably fairly locked in" to that ecosystem, Newman added. He argues that there are plenty of datacenter operators interested in moving to a subscription model, but have existing software investments they're not ready to give up or migrate. (Our) hardware is still key in a multicloud world, Dell ISG chief insists.Governments opt for XaaS, dump datacenters in droves.HPE Greenlake to power Taeknizon private cloud expansion in UAE.Lenovo throws everything it's got into TruScale ITaaS – even its in-house AI.It's more about how companies want to spend money and consume." "Lenovo has thought about this from the other way in. He contends that HPE recognized that customers weren't just moving to the cloud for consumption-based compute resources and that a control plane that makes it easy to consume was just as important.īut that's not to say that Lenovo is on the wrong track or even needs to invest in a GreenLake-style software ecosystem, Newman noted. AWS, Azure, they've built a control plane that's ease to consume, easy to move workloads, easy to set up," he told The Register. ![]() "Look at the lock-in that cloud companies have when they build relationships with their developers on a control plane level. The approach is one of the biggest differentiators between the OEM giants' XaaS strategies, according to Futurum Principal Analyst Daniel Newman, who called Greenlake's control plane a winning strategy. "Clients want choice… and they do not want to be locked up by a single choice." Lenovo's strategy has involved "taking the best in the marketplace with our partners like Deloitte, Microsoft, VMware, Nutanix, and others and working together, along with our channel partners, to provide a solution that meets the client's needs," Dale Aultman, VP and GM for Lenovo's infrastructure solutions group services, told The Register. Unlike HPE, Lenovo hasn't invested the same effort into building a custom software ecosystem to accompany its hardware. Why develop your own software when you can use someone else's? But where Lenovo's TruScale differs from GreenLake is what happens after you plug it all in. It's the same basic idea that HPE has been peddling with its GreenLake platform for the better part of three years. ![]()
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